Once a month, AMC Entertainment (AMC) and the Autism Society teams up to bring families affected by autism and with other special needs ”Sensory Friendly Movie Screenings“ – a wonderful opportunity to enjoy their favorite “family-friendly” films in a safe and accepting environment.
The movie auditoriums will have their lights turned up and the sound turned down. Families will be able to bring in snacks to match their child’s dietary needs (i.e. gluten-free, casein-free, etc.), there are no advertisements or previews before the movie and it’s totally acceptable to get up and dance, walk, shout, talk to each other…and even sing – in other words, AMC’s “Silence is Golden®” policy will not be enforced during movie screenings unless the safety of the audience is questioned.
Does it make a difference? Absolutely! “It can be challenging enough to bring ANY child to a movie theater” says PedSafe Special Needs Parenting Expert Rosie Reeves “they are dark, the sound is very loud, there are tempting stairs and rails and they are expected to sit still and stay quiet”. For a parent with a special needs child attempting an outing like this may seem overwhelming. And yet getting out, being with the community and sharing in an experience with an audience can be invaluable for just such children”.
On June 16th at 10am local time, Madagascar 3: Europe’s Most Wanted will be screened as part of the Autism Society “Sensory Friendly Movie Screenings” program. Tickets are $4 to $6 depending on the location. To find a theatre near you, here is a list of AMC theatres nationwide participating in this fabulous program.